Tax Services Web Site
my client: Perry Tax Reduction Services
my role: growth hacker
Fred Perry originally requested an envelope design for direct mail. But, what really needed attention, was web presence. With a dramatically improved understanding of the target audience, hundreds of online applications were completed. The new strategy put us on par with larger competitors.
Wagmore Dog Trainer’s
Web Site
my client: skoop!
my role: creative director
The trick was to find the perfect balance between professionalism and love, so that families know they can trust Wagmore not only to give compassionate care, but also maintain full control. Facebook feed shows their commitment to the community.
In Vehicle Event Recorder Package
my client: Lamiroult Advertising & Design
my role: creative director/designer
The dash cam gets repackaged for the American roadway. Let freedom record.
iPad and Android Tablets Accessories Packaging
my client: Lamiroult Advertising & Design
my role: creative director/designer
With accessories the trick is to focus on the usage without putting the product in an overwhelming environment. These sets provide just the right clues, and let the consumer fill in the blanks.
Onscreen Marketer Web Site
my client: skoop!
my role: creative director
skoop! offers a suite of services that’s rarely this well integrated and mutually supportive. Our responsive home page grid offers a way to interactively connect the services, with an overlay effect, while simultaneously presenting and describing each of the six, separately.
skoop! Sell Sheets
my client: skoop!
my role: art director, designer
skoop! needed something to send to prospects who inquired about mobile marketing services on their web site. This series of single sheets packed a lot of detailed information on the back while reinforcing the key messages from the web site on the front.
Wet Technologies Web Site
my client: Lamiroult Advertising & Design
my role: creative director
Known for its success in the Aviation field, Wettech executives saw huge potential in other industries. The Lamiroult team helped coax that content out of the minds of the engineers and into organized interactive paths.
LiveMusicLI Sales Tools
my client: Bill Collins
my role: creative director
A big fan of the many talented musicians on Long Island, for me this project was a labor of love. While the season is short, summer gigs are my favorite and I aimed to capture the easy breezy feeling of our coastal venues.
Carlink BT Ad
my client: Paul Lamiroult
my role: creative director, designer
Strong contrast and tightly cropped images provide bold stoppingpower while adding a sense of urgency to the singular large words.
Patient Brochure
my client: Paul Lamiroult
my role: creative director
A 21st century approach to Pain Management.
Private Jet Brochure
my employer: Linx
my role: creative director
The Linx team set an elegant tone for this ultimate luxury provider, making it easy for me to orchestrate verbal and visual poetry, cool and dreamy.
Distributor Sell Sheet
my client: Scott Cooper Associates
my role: art director, designer
How many times can you introduce a predictable product upgrade, and still create excitement? That was the challenge, and I offered Scott four concepts: techy, extreme digital, Ansel Adams and world travelers. Olympus liked “Ansel Adams”, updated to reflect present-day popular culture.
Sales Brochure
my client: Lamiroult Advertising & Design
my role: art director, designer
There’s such a proliferation of electronic gadgets available, and the market moves at such a high pace; Audiovox wanted the pictures to tell the entire CarLink™ story.
Direct Mail Teaser
my client: Wedgewood Visuals
my role: art director, designer
Symbol Technologies wanted Jewel-Osco’s debut of their Shop’n’Scan personal scanner to be an attention-getting, business-generating event. This direct mail campaign was designed to get shoppers excited about trying the new technology. A user-friendly instruction manual introducing the scanner was also provided.
Partner Ad Campaign
my client: Wedgewood Visuals
my role: creative director, designer
These ads were available to Symbol Technologies Business Partners through an on-line co-op program. Partners could select heads and subheads, and edit body copy to suit unique goals or targets. This series highlights the unique business advantages of Symbol’s products and its partners’ services.
Vital Choice® Postcards
my employer: Linx
my role: creative director
Beautiful photography and bold design gave these little postcards big impact. Of course, timing is important too.
GAM Box for Sprint
my client: Scott Cooper Associates
my role: art director, designer
This assignment was to address Sprint’s top 200 long distance clients, selling Global Account Management. This sales kit was designed to inform our target of his/ her VIP status with Sprint, and impress the high-level executive with the wide range of services available from Sprint and the special attention he or she would receive.
Harrison Direct Mail
my client: The CF Group
my role: creative director
The most meaningful testimonials come from neighbors that a target audience will recognize. CMP Publications, Hitemco and ClearVision Optical are mainstays on Long Island, with great stories to tell. Our limited time Free Offer was not specific, but the detailed stories left no doubt that Harrison could handle any local event.
Eagle Academy Brochure
my client: The CF Group
my role: creative director
Academy Electrical Corporation had the kind of problem every manufacturer ought to: keeping up with high consumer demand. So when the larger Eagle Electric acquired Academy’s product line, the switch was flipped and this innovative line of snap-on plugs and outlets became a hot profit opportunity for Eagle distributors.
NEC Telephony Newsletter
my client: Scott Cooper Associates
my role: art director/designer
I always enjoyed working on the InTouch newsletter because with just weeks to produce the 36 page book, Scott and Lisa didn’t hesitate to call in their best talent to collaborate. The warm tones of the left photo were perfect for NECs story of how VPNs bring people together, and also illustrated my love for the team.