my client: Perry Tax Reduction Services
my role: growth hacker

Fred Perry originally requested an envelope design for direct mail. But, what really needed attention, was web presence. With a dramatically improved understanding of the target audience, hundreds of online applications were completed. The new strategy put us on par with larger competitors.

my client: skoop!
my role: creative director

The trick was to find the perfect balance between professionalism and love, so that families know they can trust Wagmore not only to give compassionate care, but also maintain full control. Facebook feed shows their commitment to the community.

my client: Lamiroult Advertising & Design
my role: creative director/designer

The dash cam gets repackaged for the American roadway. Let freedom record.

my client: Lamiroult Advertising & Design
my role: creative director/designer

With accessories the trick is to focus on the usage without putting the product in an overwhelming environment. These sets provide just the right clues, and let the consumer fill in the blanks.

my client: skoop!
my role: creative director

skoop! offers a suite of services that’s rarely this well integrated and mutually supportive. Our responsive home page grid offers a way to interactively connect the services, with an overlay effect, while simultaneously presenting and describing each of the six, separately.

my client: skoop!
my role: art director, designer

skoop! needed something to send to prospects who inquired about mobile marketing services on their web site. This series of single sheets packed a lot of detailed information on the back while reinforcing the key messages from the web site on the front.

my client: Lamiroult Advertising & Design
my role: creative director

Known for its success in the Aviation field, Wettech executives saw huge potential in other industries. The Lamiroult team helped coax that content out of the minds of the engineers and into organized interactive paths.

my client: Bill Collins
my role: creative director

A big fan of the many talented musicians on Long Island, for me this project was a labor of love. While the season is short, summer gigs are my favorite and I aimed to capture the easy breezy feeling of our coastal venues.

my client: Paul Lamiroult
my role: creative director, designer

Strong contrast and tightly cropped images provide bold stoppingpower while adding a sense of urgency to the singular large words.

my client: Paul Lamiroult
my role: creative director

A 21st century approach to Pain Management.

my employer: Linx
my role: creative director

The Linx team set an elegant tone for this ultimate luxury provider, making it easy for me to orchestrate verbal and visual poetry, cool and dreamy.

my client: Scott Cooper Associates
my role: art director, designer

How many times can you introduce a predictable product upgrade, and still create excitement? That was the challenge, and I offered Scott four concepts: techy, extreme digital, Ansel Adams and world travelers. Olympus liked “Ansel Adams”, updated to reflect present-day popular culture.

my client: Lamiroult Advertising & Design
my role: art director, designer

There’s such a proliferation of electronic gadgets available, and the market moves at such a high pace; Audiovox wanted the pictures to tell the entire CarLink™ story.

my client: Wedgewood Visuals
my role: art director, designer

Symbol Technologies wanted Jewel-Osco’s debut of their Shop’n’Scan personal scanner to be an attention-getting, business-generating event. This direct mail campaign was designed to get shoppers excited about trying the new technology. A user-friendly instruction manual introducing the scanner was also provided.

my client: Wedgewood Visuals
my role: creative director, designer

These ads were available to Symbol Technologies Business Partners through an on-line co-op program. Partners could select heads and subheads, and edit body copy to suit unique goals or targets. This series highlights the unique business advantages of Symbol’s products and its partners’ services.

my employer: Linx
my role: creative director

Beautiful photography and bold design gave these little postcards big impact. Of course, timing is important too.

my client: Scott Cooper Associates
my role: art director, designer

This assignment was to address Sprint’s top 200 long distance clients, selling Global Account Management. This sales kit was designed to inform our target of his/ her VIP status with Sprint, and impress the high-level executive with the wide range of services available from Sprint and the special attention he or she would receive.

my client: The CF Group
my role: creative director

The most meaningful testimonials come from neighbors that a target audience will recognize. CMP Publications, Hitemco and ClearVision Optical are mainstays on Long Island, with great stories to tell. Our limited time Free Offer was not specific, but the detailed stories left no doubt that Harrison could handle any local event.

my client: The CF Group
my role: creative director

Academy Electrical Corporation had the kind of problem every manufacturer ought to: keeping up with high consumer demand. So when the larger Eagle Electric acquired Academy’s product line, the switch was flipped and this innovative line of snap-on plugs and outlets became a hot profit opportunity for Eagle distributors.

my client: Scott Cooper Associates
my role: art director/designer

I always enjoyed working on the InTouch newsletter because with just weeks to produce the 36 page book, Scott and Lisa didn’t hesitate to call in their best talent to collaborate. The warm tones of the left photo were perfect for NECs story of how VPNs bring people together, and also illustrated my love for the team.